LG CUNOW

LG: CUNOW

Created a custom MySpace page to generate pre-launch interest and excitement for the LG CU500 prior to retail launch.

During the 4 week campaign the combined media and viral efforts produced over 1.6 million video views. The “Marketing Project” video featured a complete product demo and was viewed 685,283 times. Over 24K users added CUNOW to their friends list.

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